MOGU
Viatges Alemany brings its whole sales process into MOGU, from quote to payment

Viatges Alemany — Spain

Viatges Alemany brings its whole sales process into MOGU, from quote to payment

About Viatges Alemany

Viatges Alemany is a family travel agency founded in 1953, headquartered in Vic (Barcelona) with offices across Catalonia. They are a team of 33 people organised into sales, administration, groups and corporate departments, and they serve every kind of client: from business travel and their own group product to straightforward holiday bookings.

Viatges Alemany tells us about their experience with MOGU

The challenge

After more than seven decades of working in a very traditional way, Viatges Alemany had been adding digital tools one at a time. The problem wasn't a lack of technology — it was the opposite: lots of small tools, each with its own learning curve and none connected to the next. Salespeople jumped from one to another to quote, present, close and collect, and that constant switching ate up the time they should have been spending on selling.

On top of that came presentation. With the variety of clients they serve, proposals went out in different formats depending on which department prepared them. They wanted to unify what reaches the client and go one step further: something more professional, something that set them apart from what they had been doing.

The solution

With MOGU, Viatges Alemany went from a patchwork of tools to a single one where the salesperson runs the entire process: from building the quote to closing the sale and managing payments. Proposals now go out with a consistent, attractive finish, wherever the request comes from.

The decisive leap in adoption came with artificial intelligence. As in any rollout, getting all 33 people on the team up to speed at the same pace was hard at first. AI changed that: it lets them pull in the quotes, documents and proposals the agency had already accumulated and turn them into MOGU proposals instantly. The salesperson doesn't start from scratch — they start from what already existed and go straight to managing the quote.

Results

1 tool

From quote to payment, with no app switching

+Productivity

A major step forward for the whole team

AI

Recovers past quotes and proposals instantly

33 people

Sales, administration, groups and corporate in one place

+Sales

More attractive proposals that help close deals

Don't take our word for it

A big step forward has been bringing in AI to recover the quotes and proposals we already had: it makes the salesperson far faster. I recommend it because it speeds up their work, and in the end that's productivity. You put together a much more attractive presentation for the client and you also manage all the payment control, data and so on. Taken together, MOGU is helping us improve our sales.

Lourdes Alemany

Director, Viatges Alemany

Impact

When an agency has been running for more than seventy years, the risk isn't running out of tools — it's accumulating them. Viatges Alemany swapped many loose pieces for a single one, and the effect shows where it matters: salespeople spend less time wrestling with the process and more time looking after the client.

AI was the final unlock: turning the historical archive of quotes into immediately usable working material got the entire team onto the platform. Today, from the first quote to the last payment, everything runs through the same place.