Follow the Track Safaris — Spain
Turn every proposal into the start of the experience
75%
Less time per proposal
Day 1
Live from day 1 — migration kept everything
+ Engagement
Clients engaging with the trip before traveling
Library
Reusable experiences ready to assemble trips
There's a before and after with MOGU. Our clients can now interact with the trip projects we send, which means the experience isn't only lived during the trip — it starts the moment they begin working with us. I can open my library, pick accommodations, drop them in, and before I know it everything is done without writing a single word.
Carlos Redón
Follow the Track Safaris
About Follow the Track Safaris
Follow the Track Safaris is a local inbound operator in Botswana specialised in unique, distinctive safaris. The company designs bespoke trips in one of the world's most exclusive destinations, offering authentic, personalised experiences for every traveller.
The challenge
Like many inbound operators, they started managing proposals with Excel. Building bespoke trips was a slow, manual process, and the proposals reaching the client didn't convey the exclusivity of the product they sell. The traveller's experience started in-destination, but not at the first contact with the proposal — a missed chance to stand out.
The solution
With MOGU they now send interactive proposals where clients explore their trip project visually and dynamically, building anticipation from the first moment. The content library lets them assemble bespoke trips by dragging accommodations and experiences from templates, almost without writing a word.
And for those hesitant about switching tools: the migration was smooth — the MOGU team moved all their information over and the tool was operational from day one.
Impact
If you sell an exclusive product, your proposal should convey it from the first click. Follow the Track Safaris achieved exactly that: their clients now engage with the trip before they ever step into it, thanks to interactive proposals that reflect the quality of the experience.
The content library lets them assemble bespoke safaris in minutes, and the migration proved that switching tools doesn't mean starting from zero — it means starting better.