Exoticca — Spain
Optimizing B2B group management with MOGU
From manual processes, PDFs and scattered files to a faster, more scalable workflow built to convert every request better.
About Exoticca
Exoticca, an agency with a strong presence in the United States and Canada, needed to speed up the creation of itineraries and quotes for B2B groups. Its website had limitations when handling groups of more than 9 people, and the team had to rely on Canva, PDFs, rate sheets and scattered files to prepare each proposal.
The process was manual, took too much time and could cause missed opportunities by not responding as fast as group sales demand.
Exoticca shares its experience with MOGU
The challenge
Responding to a high volume of group requests without relying on manual processes.
Each quote meant creating the proposal, adapting the format, reviewing information, calculating prices and replying to the agent.
In some cases the process could take up to an hour or an hour and a half, which limited the team's capacity to send more quotes per day and cost them clients.
The solution
With MOGU, Exoticca has transformed the way it creates and sends proposals for B2B groups.
The team can now generate itineraries in 10-15 minutes, work with reusable templates, adapt names and dates, upload PDFs using AI, organize information better and move toward an online quote tool for agents.
The requests that come in will be totally clean, qualified leads who have already seen the price through the online quote tool
Ligia Martínez
B2B Groups Manager at Exoticca
Results
10-15 min
to generate a proposal with MOGU, compared with 60-90 min before
15-20%
current conversion, compared with 3-5% before
More quotes
per day thanks to a faster, reusable process
More capacity
with more agents dedicated to groups
Don't take our word for it
We will keep working together for a lot longer
Ligia Martínez
B2B Groups Manager at Exoticca